Leutrim Miftaraj
Founder, Innopulse Consulting · Author on behaviour change
Research Focus
Leutrim Miftaraj writes on the behavioural economics of recurring payments and subscription decision-making: why people underestimate their subscription spend, why cancellation is systematically delayed, and how subscription pricing exploits known cognitive biases such as the sunk-cost fallacy, optimism bias and status-quo bias.
Background
Leutrim is the founder of Innopulse Consulting GmbH and the author of a book on identity-based behaviour change. His academic background combines economics and psychology, and his writing applies that lens to the everyday problem of subscription spending — grounded in published pricing data rather than intuition.
About the Data at MySubscriptionCost.eu
At MySubscriptionCost.eu, Leutrim directs the cost research: pricing data is collected from services' public billing pages, verified and dated, and compiled into comparable reports and statistics. The goal is to make subscription cost data transparent, comparable and accessible. Figures are sourced from published provider pricing and clearly marked with their collection date.