European Subscription Price Index 2026

Median list price by category

Categories with at least three euro-priced plans. Change column shows the median percentage change in list price between 2020 and 2026 across plans holding both points.

Method

Basket

156 euro-priced plans of 161 records, across 20 categories. One plan per provider, normally the standard individual tier.

Currency

Euro-priced plans only. Plans priced in other currencies are excluded rather than converted — a converted figure would move with the exchange rate and could not be reproduced from this dataset.

Aggregation

Medians, not means. A handful of expensive business plans would drag an average upwards and misrepresent the typical price.

Price change

Computed per plan, then the median is taken across 133 plans holding both a 2020 and a 2026 price. Not computed by comparing two baskets, whose composition changes over time.

Source coverage

0 of 161 (0%) records currently carry a primary source URL and a verification date on file. This is the weakest part of the dataset and we publish it rather than hide it. Records without a source are labelled as indicative on their own pages.

Limitations

If you cite the figures, cite these too — they are part of the finding.

• These are provider list prices, not household bills. They describe what companies charge, not what anyone actually pays or how many subscriptions people hold.
• The basket is euro-priced plans only. Plans priced in other currencies are excluded rather than converted, because a converted figure would change with the exchange rate and could not be reproduced from this dataset.
• One plan per provider is tracked — typically the standard individual tier. Cheaper ad-supported tiers, student rates and bundles are not in the basket and would lower every figure if they were.
• The basket is not weighted by how many people subscribe to each service, so it is not a consumer price index. A provider with a million subscribers counts the same as one with a thousand.
• Historical points are recorded at 2020, 2022, 2024 and 2026 only. Price changes between those points are invisible to this dataset.

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Published under CC BY 4.0 — use it, including commercially, with attribution to MySubscriptionCost.eu. Reproducing our numbers from these files is the point; if your calculation disagrees with ours, we would like to know.